AI-Powered Sales Pipeline System
The Problem
A B2B SaaS company was spending $12K/month on ads but their leads were disappearing into a silent inbox. Sales reps were manually triaging 150+ leads/week, spending 80% of their time on leads that never converted. No scoring, no enrichment, no follow-up cadence. Revenue was bleeding.
The Solution
Built a fully automated qualification and nurture pipeline. Every new lead is instantly enriched via Clearbit, scored by GPT-4 against ideal customer profile criteria, routed based on score, booked via Calendly if hot, and entered into a personalized 7-step nurture sequence if warm — all within 90 seconds of form submission.
Business Impact
- 🎯 Sales team focus shifted entirely to qualified demos
- 💰 $180K ARR closed in first 90 days post-launch
- ⏱️ Lead response time went from 6 hours to under 2 minutes
- 📉 Cost-per-acquisition dropped by 44%
Company · Role · Funding
Score 0–100 against criteria
Slack Alert
HubSpot Deal Created
AI Personalized Emails
Monthly Re-engage